SAKE WEEK 2024 AT BROOKLYN KURA
Happy Nihonshu no Hi! The first day of October is celebrated as Nihonshu no Hi, or World Sake Day, officially designated by the Japan Sake and Shochu Makers Association in 1978. Why October 1? October marks the beginning of the sake brewing season in Japan, perfectly sandwiched between the rice harvest in September and the beginning of winter, which is the ideal time for fermentation, the essential process in brewing the beverage.
To celebrate, Brooklyn Kura, New York’s first sake brewery, is hosting events not just today but the entire week! Visit the taproom at 34 34th Street near the Japan Village complex in Industry City, Brooklyn, to enjoy tastings and educational sessions.
Sake Week 2024 at Brooklyn Kura
Sake Revolution Podcast LIVE!
Today, October 1
6:00 p.m. – Taproom opens
7:00 p.m. until 8:00 p.m. – LIVE Sake Revolution recording
9:00 p.m. – Taproom closes
Admission: $15 (includes admission for one, plus two tasting pours of sake)
Snacks and additional sake will be available for purchase.
John Puma (left) and Timothy Sullivan, hosts of the Sake Revolution podcast
Sake Revolution, America's first sake podcast will do a studio audience recording to mark the occasion of Sake Day. Your hosts, John Puma and Timothy Sullivan, invite you to join in the studio audience to laugh and sip along with them and experience Sake Revolution LIVE! On this very special Sake Day episode, they’ll be interviewing the master sake brewers of New York City: Brandon Doughan of Brooklyn Kura and Shinobu Kato of Kato Sake Works. They’ll explore their trailblazing journeys to producing premium sake in NYC. Both Doughan and Kato will each bring a sake for the audience to taste as they are recording, which is included in the ticket price.
In addition, audience members will be able to submit written questions to the tojis. This will be an engaging, interactive, and delicious podcast experience! The Brooklyn Kura taproom will be open before and after the recording to hang out, enjoy, and purchase additional sake and snacks to make your Sake Day complete!
Chizuko Niikawa Helton (center) of Sake Discoveries
Sake Caliente Warm Sake Night
Wednesday, October 2 from 6:00 p.m. until 9:00 p.m.
Admission: $70.77
Join this special evening of exploring all aspects of warm sake with Sake Samurai Chizuko Niikawa Helton! Niikawa Helton is a leading expert in preparing "okan" (warm sake), and you'll be amazed with the flavors, textures, and aromas that premium warm sake can produce.
All together you'll taste five premium expressions of warm sake, prepared with a delicious twist by Niikawa Helton. Each sake tasting is paired with a delicious small bite prepared by the Brooklyn Kura chefs as they launch our new fall menu. Go at your own pace and enjoy each course to the fullest.
The event starts at 6:00 p.m., but guests can arrive at any time before 8:00 p.m.
Brooklyn Kura's offerings
Exclusive Event for Kura Kin Members
Thursday, October 3
Brooklyn Kura will have a special evening of brewery tours and tastings offered for free, exclusively to their active Kura Kin members! Kura Kin is Brooklyn Kura’s subscription program for limited-release bottles.
At the special brewery tour, Kura Kin members can sip and taste steamed sake rice, Koji rice, Moromi fermentation mash, and even sake kasu along the way as the brewers dive deep into their brewing process. Members will also learn about “shizuku drip,” a special way to drip-press super premium sake.
Current Kura Kin Sake subscription members received invitations. Not a Kura Kin member? Join here!
The Birth of Sake Documentary Screening
Friday, October 4 at 8:00 p.m.
Admission: $16.33
Join Brooklyn Kura's first movie night as they screen the acclaimed 2015 sake documentary The Birth of Sake, directed by Erik Shirai and staring the staff and family of the Yoshida family, makers of Tedorigawa sake.
Your ticket includes entrance to the screening and a glass of Tedorigawa sake that is featured in the film! Special gourmet popcorn and additional sake will be available for purchase from the bar throughout the film.
Winner of Best Documentary Director Special Jury Mention at the 2015 Tribeca Film Festival and Best Documentary Film at the 2016 Palm Springs International Film Festival, The Birth of Sake is a cinematic documentary that reveals the story of passionate sake-makers and what it takes to make world-class sake at Yoshida Brewery, a 144-year-old family-owned small brewery in Ishikawa Prefecture. In a world where most mass-produced goods are heavily automated, a small group of artisans must brave unusual working conditions to preserve a 2000-year-old tradition. The workers at Yoshida Brewery are an eclectic cast of characters, ranging from 20 to 70 years old. As a vital part of this cast that must live and work for a six-month period through the brutal winter, charismatic veteran brewmaster Yamamoto (65) and the brewery’s sixth-generation heir, Yasuyuki Yoshida (27), are keepers of this tradition and are the main characters who bring the narrative forward. Currently, stiff competition and the eventual retirement of experienced workers intensify the pressure of preserving quality of taste, tradition, and brand reputation for Yoshida Brewery. As craftsmen who must dedicate their whole lives to the making of this world-class sake, their private sacrifices are often sizable and unseen.
To purchase tickets to any of the above Sake Week events, please visit Brooklyn Kura’s website.
American Sake Association’s Sake Day USA Sake Tasting Event
Saturday, October 5 from 6:00 p.m. until 9:00 p.m.
Admission: $75
The American Sake Association, 501(c)(3) nonprofit, is hosting a sake tasting event at Brooklyn Kura to support their ongoing sake education efforts throughout the U.S.
Premium Sake Tasting
Taste sake from dozens of breweries from all over Japan. The sake will be flowing, and featured brands and varieties being poured will change every hour. Confirmed importers and brands include Mutual Trading, Niigata Sake Selections, Joto Sake, Hakkaisan, Kubota, HEAVENSAKE, Kato Sake Works, Brooklyn Kura, World Sake Imports, Kome Collective and MORE!
Culinary Delights
The tasting will also feature a great selection of food to pair with the sake along with the ever popular onigiri bar from SEN restaurant.
To purchase tickets for Saturday’s event, please visit the American Sake Association’s website.
Fundraiser for Ishikawa Sake Breweries
New Hope: Sake Tasting Fundraiser for Ishikawa Sake Breweries
Monday, February 12 from 6:00 p.m. until 9:00 p.m.
Brooklyn Kura – 34 34th Street, Industry City, Brooklyn
Admission: $108.55
The American Sake Association and Brooklyn Kura have teamed up to host New Hope: Sake Tasting Fundraiser for Ishikawa Sake Breweries.
On New Year's Day 2024, Japan was hit with a major earthquake. While several prefectures were affected, the Noto Peninsula of Ishikawa Prefecture was the epicenter. In total, eleven sake breweries were completely destroyed, and several others have lost their entire stock of sake.
To support the Ishikawa sake industry, ASA and Brooklyn Kura are organizing a sake tasting fundraiser to send donations to the Ishikawa Sake Brewer's Association. Assistance from these funds will go directly to the impacted sake brewers.
Event Highlights
Premium Sake Tasting:
Taste sake from dozens of breweries from all over Japan. The sake will be flowing, and the featured brands and varieties being poured will change every hour.
6:00 p.m. – 7:00 p.m.: JOTO SAKE | SAKEMAN | SKURNIK | NIIGATA SAKE SELECTIONS | WISMETTEC
7:00 p.m. – 8:00 p.m.: DASSAI BLUE | MUTUAL TRADING CO | JFC | HEAVEN SAKE | KATO SAKE WORKS
8:00 p.m. – 9:00 p.m.: WINE OF JAPAN | KOME COLLECTIVE | WORLD SAKE IMPORTS | SOTO | HAKKAISAN
Culinary Delights:
Delicious flavors from a variety of well-known chefs and restaurants will be available. Enjoy a range of tastes with dishes changing throughout the night. (Subject to change)
Chef Abe Hiroki – Miyazaki Wagyu Beef Shabu Shabu
Taka Sakeda and Jihan Lee of Nami Nori – Hand Rolls
Chef Foo Kanegae of Karazishi Botan – Chicken Wings
Chef Masaru Kajihara of Ootoya – Sesame Tofu
Sen Japanese Restaurant – Onigiri Bar
Chef Chika Hanyu of C by C Pastry – Chocolates and Dessert
Assorted Japanese savory snacks for sake sipping
Behind the Bar:
Guest bartender Kenta Goto will provide cocktails throughout the evening.
Music: DJ Aki, Executive Chef of Tokyo Record Bar, will be spinning tunes.
Raffle:
The price of admission grants you one ticket for an exciting sake goods and experiences raffle. Win sake sets, sake cups, carafes, sake classes, tastings, restaurant dinners, artwork, and more! You can purchase additional tickets at the event for only $10 each.
To purchase tickets to the fundraiser, please visit ASA and Brooklyn Kura’s Eventbrite page.
The Impact of Your Donation
Ticket sales will be collected by the American Sake Association, a 501(c)(3) nonprofit organization. All profits from this event will be donated to the Ishikawa Sake Brewers Association, and these funds will directly benefit the impacted sake brewers of Ishikawa.
Ishikawa Breweries Affected by the New Year’s Day Earthquake
Matsuba Shuzo
Sakurada Shuzo
Tsuruno Shuzo
Hiyoshi Shuzo
Sogen Shuzo
Kazuma Shuzo
Shimizu Shuzo
Hakuto Shuzoten
Nakajima Shuzo
Nakano Shuzo
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Meet the sake Brewers at Union Square Wines & Spirits
Free Sake Tasting – Meet the Fukushima Sake Brewers
Tuesday, January 23 · 4:00 p.m. until 7:00 p.m.
Union Square Wines & Spirits – 140 4th Avenue (between 13th and 14th Streets)
Admission: Free
Fukushima Prefecture has won the most Gold Prizes at the century-old Japan Sake Awards for nine years in a row. Sake from Fukushima is created with unmatched craftsmanship and the finest taste. While famous in Japan, Fukushima sake is still not well known to the outside world.
To introduce New Yorkers to the delights of Fukushima sake, the Fukushima Trade Promotion Council is hosting two free sake tastings at Union Square Wines & Spirits on January 23 and 24. Nobuhiro Hosoi, Sake Master and President of Kokken Brewery, and Nobuo Shoji, Sake Master and President of Yumegokoro Brewery, are traveling from Fukushima to pour sake for New Yorkers. There will be seven different brands from three different breweries on January 23 and eight brands on January 24 to enjoy.
Featured Sake on January 23
Junmai Kokken from Kokken Brewery
Yamahai Junmai Kokken from Kokken Brewery
Junmai Daiginjo NARAMAN from Yumegokoro Sake Brewery
NARAMAN Junmai-shu Muroka Binhiire from Yumegokoro Sake Brewery
Aizu Chujo – Junmai Ginjo Yumenokaori from Tsurunoe Shuzo
Aizu Chujo – Junmai from Tsurunoe Shuzo
Aizu Chujo – Junmai Ginjo Yuri from Tsurunoe Shuzo
Featured Sake on January 24
Daiginjo Kokken from Kokken Brewery
Tokubetsu Junmai Kokken Yume no Kaori from Kokken Brewery
Uka Black Label Organic Junmai Daiginjo from Ninki Brewery
Uka Dry Organic Junmai Daiginjo from Ninki Brewery
Uka Sparkling Sake Organic Junmai Daiginjo from Ninki Brewery
Masakura Kimoto Junmai Ginjo from Daishichi Sake Brewery
Kimoto Umeshu from Daishichi Sake Brewery
Tenmei Junmai Hi-ire Orange Label from Akebono Sake Brewery
Enjoy a 15% discount on the featured sake that will be poured and 10% discount on all Fukushima sake on the days the tastings.
Walk-ins are welcome, but RSVPs are appreciated. Please visit the Fukushima Trade Promotion Council’s Eventbrite page to RSVP to the January 23 tasting and/or the January 24 tasting.
Support JapanCulture•NYC by becoming a member! For $5 a month, you’ll help maintain the high quality of our site while we continue to showcase and promote the activities of our vibrant community. Please click here to begin your membership today!
Holiday Sake from Fukushima Prefecture
Fukushima Sake for the Holidays
Friday, December 1 from 5:00 p.m. until 8:00 p.m.
Minoru’s Sake Shop at Landmark Wine and Spirits – 208 W. 23rd Street (between 6th and 7th Avenues)
Admission: Free
Fukushima Prefecture has won the most Gold Prizes at the century-old Japan Sake Awards for nine years in a row. Sake from Fukushima is created with unmatched craftsmanship and the finest taste. While famous in Japan, Fukushima sake is still not well known outside the country.
To introduce New Yorkers to the delights of Fukushima sake, the Fukushima Trade Promotion Council is hosting a free holiday sake tasting at Minoru’s Sake Shop at Landmark Wine and Spirits in Chelsea
Tasting session participants will receive a 10% discount for purchases of Fukushima sake.
Enjoy Six Different Brands from Six Different Breweries
Minowamon Kimoto Junmai Daiginjo from Daishichi Sake Brewery
KEN Daiginjo from Suehiro Brewery
Odayaka Junmai Ginjo from Niida-Honke
NARAMAN Junmai-shu Muroka Binhiire from Yumegokoro Sake Brewery
Kokken Yamahai Junmai from Kokken Brewery
Lychee Nigori from Homare Brewery
Walk-ins are welcome, but RSVPs are appreciated. To register, please visit the Fukushima Trade Promotion Council’s Eventbrite page.
Discover the tastes of Miyagi at Japan Village
“Tastes of Miyagi”
Friday, November 17 through Sunday, November 19 from 4:00 p.m. until 7:00 p.m.
Kuraichi – 267 36th Street, Brooklyn
Admission: Free
The Miyagi Prefectural Government, in collaboration with Kuraichi and Japan Village, will host the “Tastes of Miyagi,” an event that aims to introduce the local sake of Miyagi Prefecture to New Yorkers. This three-day free tasting will feature different sake products each day and take place at Kuraichi, a specialty sake and Japanese spirits shop at Japan Village.
For a limited time, customers who purchase any sake from Miyagi will receive a free furoshiki (Japanese traditional wrapping cloth) and will be eligible to purchase the very rare and precious Date Seven sake.
Image from @kuraichibk on Instagram
Featured Sake Products
Katsuyama Junmai Ginjo KEN
Tanaka 1789ｘChartier Blend 001 Vintage 2018
Hoyo “Kura no Hana” Fair Maiden
Hoyo “Manamusume” Farmer’s Daughter
Tokubetsu Honjozo Sake, Atago no Matsu
Tokubetsu Junmai Sake “The Connoisseur” Hakurakusei
Genshu Urakasumi
Himezen Sweet Junmai
Image from @japanvillagebrooklyn on Instagram
“Tastes of Miyagi” Food Booth
November 18 from 12:00 p.m. (one day only!)
In conjunction with this event, there will also be a special one-day “Tastes of Miyagi” food booth inside the Japan Village food court, where customers can purchase Miyagi’s special local cuisine and pair these dishes with Miyagi’s sake.Offerings include harako-meshi, a seasoned rice bowl topped with cooked salmon and roe, and kaki-fry, deep-fried oysters.
For more information, please follow Visit Miyagi on Instagram.
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MEET THE BREWERS
Soul of Sake "Meet the Brewers" x Accidental Bar
Sunday, September 17 from 5:00 p.m. until 8:00 p.m.
Accidental Bar – 98 Loisaida Avenue (Avenue C between 6th and 7th Avenues)
Admission: $68.96 (includes fees)
Join Miss Sake USA Jessica Joly-Crane and Accidental Bar owner Austin Power in celebrating some of their favorite sake brewers, breweries, and prefectures.
Joly-Crane brings her Soul of Sake series to Accidental Bar with brands represented by Sake Discoveries. Guests will have the opportunity to taste more than eleven different kinds of sake from different breweries all over Japan.
Chat with and learn from your favorite sake producers! Light bites will be served. Organizers are partnering with Tippsy Sake to provide a discount code to guests who want to purchase bottles of sake. To purchase tickets, please visit Sake Discoveries’s Eventbrite page.
Featured Producers
Nanbu Bijin "Southern Beauty" – Iwate
President: Kosuke Kuji
Niwa No Uguisu "Nightingale's Garden" – Fukuoka
President: Tetsuo Yamaguchi
Saga Sake Series – Saga
Koimari "Tropical"
Representative: Satoru Maeda
Mitsutake "Crisp"
President: Kunihiro Mitsutake
Amabuki – Saga
Representative: Wataru Hosokawa
Tengumai "Dancing Goblin" – Ishikawa
Representative: Ryosuke Kawamichi
Austin Power at Accidental Bar
About Sake Discoveries
Sake Discoveries is a New York-based PR company with more than twenty years of experience in the sake industry. Featuring one of the few female Sake Samurais, Chizuko Niikawa-Helton, and Jessica Joly-Crane, Sake Discoveries represents artisanal sake breweries from all over Japan. Having created a strong team of experts in promotion and influencer outreach, the organization spreads awareness about their clients through events, branding, and education. For more information, please visit their website.
Support JapanCulture•NYC by becoming a member! For $5 a month, you’ll help maintain the high quality of our site while we continue to showcase and promote the activities of our vibrant community. Please click here to begin your membership today!
Sample 576 Sakes at The Joy of Sake
The Joy of Sake
Friday, June 16 from 6:30 p.m. until 9:30 p.m.
Metropolitan Pavilion – 125 W. 18th Street (between 6th and 7th Avenues)
Admission: $130
The Joy of Sake, the world’s largest sake tasting outside Japan, returns to New York! There will be a record 576 competition-level sakes available to taste alongside sake-inspired appetizers from sixteen top restaurants.
Now in its 22nd year (18th in NYC), The Joy of Sake celebrates the ancient art of sake brewing with a walk-around tasting where attendees can taste the full spectrum of sake styles in the premium daiginjo, ginjo, and junmai categories from every sake-brewing region in Japan. More than 300 sakes are not otherwise available in the U.S.
©The Joy of Sake
Sakes are grouped by category so attendees can explore each in depth, including recipients of silver and gold awards from the U.S. National Sake Appraisal, a rigorous blind tasting conducted by ten judges from the U.S. and Japan. This is an opportunity to sample bottles of the actual competition entries in excellent condition.
For more information and to purchase tickets, please visit The Joy of Sake’s website.
©The Joy of Sake
Participating Restaurants
15 East @ Tocqueville
75 Degrees Café & Dessert
Amami Bar & Restaurant
BondSt
Gugu Room
Hutong
Insa
J-Spec Wagyu Dining
Juban
Katsuya
Momoya
Rule of Thirds
Sakagura
Towa
Yopparai
Zuma
Popularity of Sake
Sake continues to soar in popularity in the U.S. with imports from Japan more than doubling from 2012 to 2022, while U.S. sake breweries continue to open and expand production. “Sake's popularity is here to stay,” says The Joy of Sake founder Chris Pearce. “It's now a celebration sake lovers in New York look forward to every year.”
About The Joy of Sake
The Joy of Sake is a non-profit organization dedicated to fostering appreciation for the ancient craft of sake making. Now the largest sake tasting outside Japan, the annual event has grown from 124 sakes in 2001 to 576 in 2023. More than half are ultra-premium daiginjo sakes, made from the innermost core of the rice grain. Every year, The Joy of Sake stages events in major cities, presenting hundreds of sakes, many not otherwise available outside Japan, along with sake-themed appetizers from top local restaurants in a lively festival setting.